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Asst. Prof. Dr. Aslı Elif Aydın

She received her bachelor degree in 2003 from Istabul Technical University Industrial Product Design Department. Then she was admitted to Bilkent University MBA Program with full scholarship and completed the program in 2005. She started working as a Research Assistant in Istanbul Bilgi University while continuing her PhD studies in Boğaziçi University. She completed the PhD program in marketing in 2012. She is teaching Strategic Management and Brand Management courses in İstanbul Bilgi University MBA Programs. Her main research interests are marketing strategies, consumer information processing and decision making mechanisms.